If you’ve ever shared a link on Facebook, you may have noticed that the title and description that shows up aren’t always what you’d like them to be. For example, if you want to share an article you found in the local online newspaper, it might show the name of the newspaper in the title instead of the title of the article you want to share. You can actually change that and this tutorial I put together shows you how.
Changing the title and description on the link you want to share on Facebook can make the link more interesting to your readers, which means they’re more likely to click. It can also be used to add just a bit more SEO juice to your Facebook page (as opposed to your personal profile).